Instituto de Empresa Business School

• Develops top marketing and sales capabilities with a strategic vision of the company.
• Offers a permanent contact with business reality.
• Broad international focus.
• High-profile international focus includes residential periods in Shanghai and London or Milan.

For those working or planning to work in:

• Marketing and Sales.
• Consulting
• Market Research
• Positions in which cross cultural skills, diversity and cultural awareness play a fundamental role.

The Master in Marketing Management is a 13-month, full-time, intensive program composed of four teaching periods. It provides world-class education based on the hands-on approach afforded by the case method: you will learn through the collective experience of the industry and its mistakes and successes, all under the tutelage of our top faculty.

The Master in Marketing Management offers you a unique chance to customize your master experience by deepening your knowledge of particular areas during the Beyond Borders Experience. Enjoy a practical focus and obtain maximum levels of academic enrichment and excellence. Benefit from an in-depth view of the marketplace through practice oriented projects that will enhance your learning experience emphatically. Whether it is an exchange period in other institutions, developing a business plan for an innovative company or an internship in leading international companies, become an expert in your area of choice. Meet new people and share your views in a global atmosphere that drives the learning experience further than you can imagine.

Being part of the IE community is more than just being an alumnus; it's being a part of a global network of people sharing a set of common goals, and ethical values. You will build up a network of contacts with your classmates, professors, and associations and clubs; as well as the corporate relationships that IE has fostered over the years.

Taking the Master in Marketing Management is an investment in your future. IE Business School graduates are exceptional people with exceptional skills, and are sought out by companies, consulting firms, and financial institutions around the world. IE Business School's Master in Marketing Management is the beginning of a bright future for you.

To be considered for admission, a candidate must have successfully completed the following prior to submission:

• A Bachelor degree at an accredited college/university (or equivalent).
• GMAT exam or IE Admissions Test. The test result from one of these exams is a prerequisite for admission.
• An English language certificate is required for all non-native English-speaking applicants (TOEFL, TOIEC, IELTS, Cambridge Advanced). This requirement does not apply if you can demonstrate one of the following:
  • Two years work experience in an English speaking country.
  • Undergraduate degree completed in English.
• A complete application for evaluation by the Admissions Committee, including all supporting documents.

The demanding nature of the Master in Marketing Management means that the large number of applicants are subject to a rigorous selection process. The main objective of the admissions process is to select students with the highest potential.

More on the Admissions Process in our Detailed Information

Candidates pay a non-refundable application fee of 120€ to cover administrative costs.

The tuition fees for the Master in Marketing Management-October 2007 total 31,000€ + 1,050€ (contribution to the IE Business School Foundation).

Admission is valid for two years, allowing the successful applicant up to two years to reserve a place on an intake, thus allowing students to plan their experience. To reserve a place on the Master in Marketing Management, intake students are required to make a deposit equivalent to 20% of the total program fees (6,200€) + the contribution to the IE Business School Foundation (1,050€).